2012-10-31

Hello Etsy Eindhoven 2012

It's been a while since I've posted anything, my apologies. The summer holiday and the kitchen renovation had my full creative attention.

This past weekend I went to Hello Etsy in Eindhoven.
The idea was to find some inspiration and inspiration I found.


They had an impressive line up of speakers, all with their own stories of trial, error and ultimately success. Unfortunately I was not able to stay the whole afternoon so I missed out on some good topics but I still felt that it was well worth the drive to Eindhoven. Plus I had the pleasure to be joined by Lisl and I also bumped into Corine and Ellen.

Here is an impression of the message brought by three of the speakers that day:

Janine VanGool from Uppercase Magazine:
- Be true to your vision;
- There is always room for quality;
- providing happiness to customers is a solid foundation for business.
She gave a lot of insight on her 12 year journey to reach this point and starting the magazine. Such a creative woman who followed her dreams and instincts!

Diana van Ewijk from MamaMarketing and Homemade Happiness (to name but a few):
- You are not a product, you are a brand;
- Find your niche market so you can focus on one group and be a big fish in a small pond;
- Find your voice, be personal and consistent, and then build a stage.
She is funny and busy and clearly loves what she does. She managed to (in her own words) "get out from under the kitchen table" to become a very successful business woman.

Satish Kumar from Resurgence Magazine:
A former monk and peace and environment activist who once walked from India to the USA, this man is charismatic and wise. An inspiration to everyone. He cares about people and he really cares about the environment. He had so much wisdom to share, more than I can capture in a few lines...
- Don't become a slave to economy;
- We are all artists and makers, not mere consumers;
- The greatest art is the art of living;
and then he quoted Ananda Coomaraswamy: "an artist is not a special kind of persion, but every person is a special kind of artist."

I left feeling very inspired and more than a little impressed by all the speakers.
Thank you Etsy!